Freelance SMM Starter Kit
Everything you need to start and grow your freelance social media management business in the Philippines. From pricing your services to protecting yourself from bad clients.
Set Your Rates
Pricing is the #1 challenge for Filipino freelance SMMs. Use these benchmarks to charge what you're worth.
Research market rates and define your service tiers
• Basic: content scheduling + posting (₱3,000-5,000/client/mo)
• Standard: creation + scheduling + basic reports (₱5,000-8,000)
• Premium: strategy + creation + scheduling + reports + ads (₱10,000-15,000+)
Calculate your minimum monthly income — how many clients do you need at each tier?
Decide on pricing model: monthly retainer (recommended for stability) or per-project
Add 20% buffer to your rates for revisions and unexpected work
Never accept work below your minimum rate — it devalues your service and attracts difficult clients
Prepare responses for common rate objections
• "Pwede ba discounted muna?" — Offer a smaller package instead of a discount
• "Mag-start tayo sa maliit, tapos grow" — Set a timeline: "Let's review rates after 3 months"
• "Exposure na lang" — Exposure doesn't pay bills. Politely decline.
Create a rate card document you can send to prospects — saves time and looks professional
Review and increase your rates every 6 months as your skills and portfolio grow
Pro tip: Kung nag-cha-charge ka ng ₱3,000/client at need mo ng ₱30,000/month, kailangan mo ng 10 clients. That's a lot. Mas okay mag-charge ng ₱8,000 at mag-manage ng 4 clients — less work, same income.
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Enter your email to access all 6 sections — rates, onboarding, content strategy, protection, reports, and monthly workflow.
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Onboard New Clients
Plan Your Content Strategy
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